When a brand is created, so is it’s personality. Rebranding I need to consider all of the brand’s personality, and audience it was born with. With this project, I rebranded ESPN. ESPN is the largest sports network, and is one of the most recognizable brands worldwide.
I wanted to do something different, while still holding it’s equity. For this project we needed to create a logo, and brand guidelines. The logo was just the first step, and I needed to create so many other elements to carry a strong brand presence through out. I created a secondary graphics, and application usages.
RAIDERS PREMIUM SUITE
A unused exploration for the Raiders Premium Suite, photography, logos, and illustrated stadium done by myself. I wanted to create a clean, appealing approach, with interesting typography.
I am a designer. I created this project for myself to explore type and layout. When I am not working, I am designing for myself in my spare time. I am constantly inspired by my day to day life, and this is what this project was to me.
GAME BOARD CONCEPT/DESIGN
The goal of this project was to design or redesign a game, and all it’s applications. I created my own game named Taliki. Taliki is an island whose natives are a tribe of tikis. The bravest tiki’s are sent out on a dangerous mission to the darkest parts of the island. They are sent on a mission to retrieve a potion to make them invisible to the human species, who began inhabiting the island of Taliki. The first one to retrieve the potion, is crowned the bravest tiki by the volcano god Vomaha. The game is filled with fortunes, and misfortunes.
A collection of typographic posters the past two years. These posters are from self projects, and school projects.
This purpose was to design a package for breakable glassware. I chose Williams-Sonoma for the sole purpose that at the time they did not have their own brand of wine glasses. I wanted to really capture the Williams-Sonoma brand through the label, which they are known for.
This project was a fun project, because I had two of my closet friends collaborate with me. One is a photographer, the other is a food stylist. We got together on a typical Sunday, took photos for my box, and afterwards got to enjoy each other’s company with the leftovers. The process was a great way to start this project, and really carried the fun attitude throughout.
As designers we always need to stay ahead of the curve. Programs, trends, and the industry is forever changing. Because of that we need to be forever changing as well. UX/UI design is a must for designers now a days. This was a freelance project I did for a company that wanted to have their users be able to pay their medi-caid, and hospital bills through their mobile app. It is an easy way for the customer to find a health facility nearest them, find doctors, and set up a bill pay according to their visits.
The purpose of this project was to rebrand or brand your own alcohol brand and package.
I created my own bourbon whiskey brand, and named it Blake’s Bourbon. This whiskey is designed specifically for an executive audience. I decided to go with a more typographic approach towards the label, and the gold/black color scheme.
Social Media collection from Oakland Raiders Instagram, Facebook, and Twitter Feeds.